I'm Anna!

As your partner in personal development, I help you understand the power of your mind: how it can sabotage your progress and prevent you from reaching your full potential, and how it can become your greatest ally, enabling you to become your highest self. 

I coach, support, and teach you how to rapidly change your mindset. Together, we’ll create a strategy to build the happy, healthy, and high-performing life and career that you desire.

"If you are looking for a coach, look no further than Anna. Her no nonsense approach resonates well if your goal is to be a better professional or even a better person. Anna will help you focus on the positive side of things, be more empathic and deal with your own saboteurs. The combination between the personal coaching program and positiveintelligence.com app is the best way to stay engaged and has the potential to change your life further, to become happier and healthier!"

Bogdan Dinu, 

CPO @ Thunes, Singapore

"I have no hesitation in writing this positive recommendation for Anna Damsma, who was my performance coach. I would like to express my respect and appreciation for this

positive and committed person, who brought outstanding contribution to my personal work.

She has a wide-range knowledge of how to properly lead someone to improve the quality of their work environment and how to become a good leader. Thanks to the

cooperation with Anna, I noticed a positive impact on my performance skills.

Anna Damsma has my highest recommendation and I firmly believe in her outstanding abilities to coach. "

Patryk Lesniarek, 

Chief Growth Officer @ EStoreLabs

Warsaw

"Anna’s coaching has led me to take a more balanced approach to my leadership style and adopt calm and structured behavior when dealing with difficult situations. We’ve reviewed different management styles and how to create a safe environment for difficult conversations with team members. Anna created a safe and trusting environment in which I was able to tackle these challenges. Since the coaching I feel more confident in the value I add at my organisation; I’m able to engage, inspire and lead my team clearly and confidently."

CFO @ FinTech,

Amsterdam

"During company transitions, it can be challenging to distinguish between the primary and subsidiary issues. However, Anna's coaching program has helped me maintain the right focus. Her tailored approach made it much easier for me to gain a deeper awareness of the company's core values, which has been incredibly valuable for the organization. On a personal level, I have found a much better balance, which has helped me make better decisions and significantly reduce my stress levels."

Richard de Jeu,

Founder & CEO @ Vandersat

Haarlem